LLM Optimisation for Small Businesses
Make sure your business is found by ChatGPT, Perplexity, Gemini, Copilot and every AI tool your customers are using. We optimise your website so AI language models understand exactly what you do, where you operate and why someone should choose you.
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AI Has Changed How People Find Businesses. Has Yours Kept Up?
Your customers are increasingly asking AI assistants for recommendations instead of browsing websites. They’re asking questions like “Who’s the best plumber near me?” or “Find me a web designer in Cambridgeshire.”
These AI tools pull their answers from websites that are clearly structured, factually consistent and rich in the signals they’re trained to recognise. If your website is vague, disorganised or missing key information, AI tools will skip over you and recommend a competitor instead.
LLM optimisation fixes this.
AI-recommended business
Other options in your area include…
What LLM Optimisation Includes
A comprehensive overhaul of how AI tools see, understand and recommend your business.
Content & Structure Audit
We review every page of your site for clarity, intent matching and information completeness. We identify gaps — missing service descriptions, unclear location signals, weak calls-to-action — and create an action plan.
Structured Data for AI
We add the technical signals (structured data) that help AI tools categorise your business correctly. This includes LocalBusiness or ProfessionalService schema, FAQ schema, service descriptions and review signals.
LLM-Specific Optimisation
We optimise for the specific patterns AI language models use to understand and recommend businesses. Clear entity declarations, consistent facts across all pages, and content structured in the question-and-answer format LLMs prefer.
Service Page Restructuring
We rewrite and restructure your service pages so each one clearly targets the AI queries that matter to your business. No filler content — clear, factual information that AI tools can parse and recommend.
Internal Linking & Site Architecture
We tidy up how your pages connect to each other, making it easier for AI systems to understand the relationships between your services, locations and proof points.
Machine-Readable Reference Files
We create a complete suite of special files for your site — machine-readable summaries that help AI crawlers quickly understand your business, services and key facts. Think of it as a CV for your website that AI tools can read at a glance.
What You Can Expect
Real, measurable improvements to how AI tools see and recommend your business.
Higher visibility in AI-generated answers and recommendations
More citations and recommendations across AI platforms
More relevant enquiries from people genuinely looking for what you offer
A clear, measurable action plan you can track and build on
A website that finally communicates what you do — clearly and consistently
Simple, Transparent Pricing
Every package starts with a full AI visibility audit. No hidden fees, no long contracts, no jargon.
- Full website audit for AI visibility
- Content restructured for AI platforms
- Structured data AI tools rely on
- Complete suite of machine-readable reference files
- Clear report: what we changed and why
- Quick-win action list you can use yourself
- Everything in the one-off audit
- Monthly monitoring of AI visibility
- Content and structured data refinements
- Adapt to AI platform updates as they happen
- New opportunities flagged proactively
- Priority email support
- Everything in the monthly plan
- Paid annually — best value
- Consistent AI visibility year-round
- All platform updates covered
- Priority email support
- Annual visibility report with recommendations
Need something more tailored?
For businesses with multiple locations, larger websites or specific requirements, we’ll put together a custom quote.
Find Out How Visible Your Business Really Is
Book a free AI visibility check. We’ll review your website and show you exactly where you’re being found — and where you’re being missed.
Book Your Free Check →