Jean-Luc Benazet Photography

Jean-Luc Benazet PhotographyOverviewCambridge Photographer Jean-Luc Benazet Photography asked us to create a website where he could showcase his amazing photography work, but also try and compete seriously in SEO terms.…
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Jean-Luc Benazet Photography

Overview

Cambridge Photographer Jean-Luc Benazet Photography asked us to create a website where he could showcase his amazing photography work, but also try and compete seriously in SEO terms. He wanted to remove the overwhelming presence of weddings in his site and leave more space to what he likes above everything else: people photography (and that is a vast subject).

We went for a mighty front page with many punchy images showing the extent of his talent. We mainly wanted to show images of happy people throughout as well as a spectrum gathering amazing images new and old.

Jean-Luc’s website used to rank well in search engines around 2011/12 for wedding photography, but not anymore. An issue happened with his Google profile and he had to start from scratch and build those rankings again. Fortunately, since redesigning his site, he is now ranking in the top 3 of Google’s page one for “portrait photographer cambridge” and all its variants. Which brings its fair share of photography bookings.

Jean-Luc was the official photographer of the Cambridge Film Festival for 9 consecutive years. The site is regularly updated, and has now got a new direction: serving the B2B community: portraits and corporate headshots, as well as corporate photography and event photography are his focus from now on.

The Go To photographer
for natural & candid portraits