Jean-Luc Benazet Photography

[vc_row full_width=”stretch_row_content” parallax=”content-moving-fade” parallax_image=”11461″ css=”.vc_custom_1548204839706{padding-top: 20% !important;padding-bottom: 20% !important;background-color: #ccd1d9 !important;background-position: center;background-repeat: no-repeat !important;background-size: contain !important;}”][vc_column is_link=”true” width=”11/12″ link=”url:%23down||”][/vc_column][vc_column width=”1/12″ css=”.vc_custom_1458144458837{margin-top: -120px !important;}” offset=”vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_custom_heading text=”Jean-Luc Benazet
Photography
2017″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal” font_container=”tag:h2|font_size:45|text_align:left|color:%23ffffff” transform=”uppercase” font_title_responsive=”true” rotate=”90″ r_width=”400″][/vc_column][/vc_row][vc_row custom_padding=”true” custom_padding_lr=”0″ custom_padding_t=”100″ custom_padding_b=”0″ gap=”45″ clean_padding=”md” columns_height=”adjust_cols_height” css=”.vc_custom_1467009949590{padding-right: 5% !important;padding-left: 5% !important;background-color: #ffffff !important;}”][vc_column clean_padding=”xs” width=”3/4″ resoinsive_indent=”xs” css=”.vc_custom_1458144525108{padding-right: 5% !important;}”][vc_custom_heading text=”Overview” google_fonts=”font_family:Open%20Sans%3A300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C800%2C800italic|font_style:600%20bold%20regular%3A600%3Anormal” font_container=”tag:h2|font_size:20|text_align:left|color:%23333333″ css=”.vc_custom_1455622032717{padding-bottom: 15px !important;}”][vc_column_text]Cambridge Photographer Jean-Luc Benazet asked us to create a website where he could showcase his amazing photography work, but also try and compete seriously in SEO terms. He wanted to remove the overwhelming presence of weddings in his site and leave more space to what he likes above everything else: people photography (and that is a vast subject).

We went for a mighty front page with many punchy images showing the extent of his talent. We mainly wanted to show images of happy people throughout as well as a spectrum gathering amazing images new and old.[/vc_column_text][rdy_button text=”Website” font_weight=”700″ align=”left” margin_top=”30″ margin_bottom=”” style=”outline” animation=”p_outside” border_size=”2″ border_radius=”0″ link=”url:https%3A%2F%2Fwww.jeanlucbenazet.com|title:Jean-Luc%20Benazet%20Photography%20website|target:%20_blank|” width=”150″][/vc_column][vc_column width=”1/4″][vc_custom_heading text=”Client” google_fonts=”font_family:Open%20Sans%3A300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C800%2C800italic|font_style:600%20bold%20regular%3A600%3Anormal” font_container=”tag:h2|font_size:14|text_align:left|color:%23333333″ transform=”uppercase” css=”.vc_custom_1455622619167{padding-bottom: 15px !important;}”][rdy_list]

Jean-Luc Benazet Photography
[/rdy_list][vc_empty_space height=”25″][vc_custom_heading text=”Role” google_fonts=”font_family:Open%20Sans%3A300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C800%2C800italic|font_style:600%20bold%20regular%3A600%3Anormal” font_container=”tag:h2|font_size:14|text_align:left|color:%23333333″ transform=”uppercase” css=”.vc_custom_1455622601562{padding-bottom: 15px !important;}”][rdy_list]

Branding
Web Design
Photography
Lead Generation
[/rdy_list][/vc_column][/vc_row][vc_row full_width=”stretch_row_content” custom_padding=”true” custom_padding_t=”100″ custom_padding_b=”100″ large_padding=”true”][vc_column css=”.vc_custom_1448296082910{padding-right: 0px !important;padding-left: 0px !important;}”][vc_single_image image=”11447″ alignment=”center”][/vc_column][/vc_row][vc_row custom_padding=”true” custom_padding_t=”0″ custom_padding_b=”100″ gap=”20″ css_animation=”fadeIn”][vc_column width=”1/2″][vc_column_text]Jean-Luc’s website used to rank well in search engines around 2011/12 for wedding photography, but not anymore. An issue happened with his Google profile and he had to start from scratch and build those rankings again. Fortunately, since redesigning his site, he is now ranking in the top 3 of Google’s page one for “event photography cambridge” and “corporate photography cambridge” and all its variants. Which brings its fair share of photography bookings.[/vc_column_text][/vc_column][vc_column width=”1/2″][vc_column_text]The site is regularly updated, and we have now also started giving more attention to the blog, with 2018 weddings being featured heavily. Jean-Luc is also the official photographer of the Cambridge Film Festival and Cambridge Live. His portraits of ordinary people and corporate headshots, as well as celebrities and rock stars, get him many plaudits.[/vc_column_text][/vc_column][/vc_row][vc_row custom_padding=”true” custom_padding_t=”0″ custom_padding_b=”0″ css=”.vc_custom_1467010161482{border-top-width: 1px !important;padding-top: 6% !important;padding-bottom: 6% !important;border-top-color: #cccccc !important;border-top-style: solid !important;}”][vc_column width=”1/3″][rdy_counter google_fonts=”font_family:Abril%20Fatface%3Aregular|font_style:400%20regular%3A400%3Anormal” font_color=”#ff554d” font_title_responsive=”true” position=”center” content_align=”center” text_transform=”uppercase” bounce_animation=”true” font_size_responsive=”6″ digit=”1.25″ text=”Seconds maximum load time” text_size=”14″ delay=”150″][/vc_column][vc_column width=”1/3″][rdy_counter google_fonts=”font_family:Abril%20Fatface%3Aregular|font_style:400%20regular%3A400%3Anormal” font_color=”#ff554d” font_title_responsive=”true” position=”center” content_align=”center” text_transform=”uppercase” bounce_animation=”true” font_size_responsive=”6″ digit=”825″ text=”Visits per month” text_size=”14″ delay=”150″][/vc_column][vc_column width=”1/3″][rdy_counter google_fonts=”font_family:Abril%20Fatface%3Aregular|font_style:400%20regular%3A400%3Anormal” font_color=”#ff554d” font_title_responsive=”true” position=”center” content_align=”center” text_transform=”uppercase” bounce_animation=”true” font_size_responsive=”6″ digit=”45″ text=”Bounce Rate” text_size=”14″ delay=”150″][/vc_column][/vc_row][vc_row full_width=”stretch_row” parallax=”content-moving” parallax_image=”11467″ css_tabs=”” css=”.vc_custom_1548206341215{padding-top: 18% !important;padding-bottom: 18% !important;background-position: center;background-repeat: no-repeat !important;background-size: contain !important;}”][vc_column][/vc_column][/vc_row][vc_row css_animation=”fadeIn” css=”.vc_custom_1449139192847{margin-top: 6% !important;}”][vc_column width=”1/2″][vc_column_text]Clicking “Request a quote” takes you straight away to the Contact form at the bottom of the website, and it is very easy to fill the form and send it for a quick quote. The pictures on the website look fresh and diverse, and the lack of too many pictures will make the customers ask for more when they enquire and you can then redirect them to a precise portfolio page or a specific photographer’s website.[/vc_column_text][/vc_column][vc_column width=”1/2″][vc_column_text]The most popular enquiry on the site has got to be portraits, either family or individual portraits. Followed by event photography enquiries. Then wedding photography enquiries. We also get a fair share of gift voucher sales through the site. We were told many times that the logo smacks of authenticity and quality. Which is a credit to our graphic designer really, he created the logo from scratch and it is so popular, we have rolled it out to all our “city+photographers” range.[/vc_column_text][/vc_column][/vc_row][vc_row css=”.vc_custom_1456926453577{padding-top: 10% !important;padding-bottom: 10% !important;}” el_id=”down”][vc_column][vc_custom_heading text=”The Go To photographer
for natural & candid portraits” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal” font_container=”tag:h2|font_size:60|text_align:center|color:%23222222|line_height:1.2″ transform=”uppercase” font_title_responsive=”true”][/vc_column][/vc_row]